Verizon

Wireframe Exploration

What

Wireframe Explorations


Why

Alternative Proposals


When

2017  |  Duration 1 Week


Who

Lead Designer




Background

Our CMO established a potentially poor UX.






Goal

Bring attention to the possible oversight by advocating for the user and brand.






Solution

Present alternative layouts which will optimize experience for all users.

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Directions from the CMO

This layout was given to us by the CMO. You'll notice that Unlimited Plans is given top priority, while the other plans are hidden below the rewards section.

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Democratizing the Layout

This layout allows users of all means to quickly choose the best option.

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Side-by-side Option

More exploration is needed, but it's a start.

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Drag and Drop Option

This layout also requires more exploration as it should make use of valauble space, instead of showing empty boxes.

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